Who Really Benefits from iPhone on Verizon Rumors?
Daring Fireball posted a tremendous article about how Verizon, AT&T, and Apple benefit if the rumors about an iPhone Lite and iPad media tablet on Verizon are true-ish (Gruber also looks at Apple’s iPod strategy mapped to the iPhone — go read it now, I’ll wait). What struck me, however, was how Verizon, AT&T, and Apple benefit from the rumors themselves rather than the actual devices and/or their eventual carriers, if any. Apple is, according to a separate rumor, negotiating with AT&T to increase the length of their iPhone exclusivity agreement . AT&T’s last earning report showed just how important the iPhone was to their revenues, especially their new customer acquisition and premium service charges. This puts them at a distinct disadvantage with Apple, who could theoretically — if inconveniently — re-engineer the iPhone to work on any of the big 4 US carriers (CDMA for Verizon or Sprint, different GSM bands for T-Mobile). Rumors that Verizon is already talking to Apple, then, pushes AT&T over edge of disadvantage cliff.
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PINK SILVER STARS CRYSTALS case cover for iPhone 3G & S US $14.95 Auction Ends: Thursday Jul-29-2010 15:01:28 PDT Buy this Item | Watch this Item |
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Black rubberized protector case + LCD for Iphone 4G US $2.95 Auction Ends: Thursday Jul-29-2010 15:01:30 PDT Buy this Item | Watch this Item |
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Blue rubberized hard protector case for Iphone 4/4G US $1.95 Auction Ends: Thursday Jul-29-2010 15:01:30 PDT Buy this Item | Watch this Item |

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Who Really Benefits from iPhone on Verizon Rumors?

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