T-Mobile Ad Indirectly Boosts Sales Of iPhone App

 

A T-Mobile advertisement for an app for Android mobile devices actually boosted sales of a similar iPhone application with the same function. In the latest ad for the myTouch 3G, Dana Carvey is shown writing “call me” using an application that simulates steam on glass that can be wiped away. After the add aired, iFog [ App Store , $0.99], an iPhone application that does the same thing, saw a spike in sales.

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T-Mobile Ad Indirectly Boosts Sales Of iPhone App

 

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